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Salad Dressing and Books

Ever wonder what salad dressing and books have in common? There are so many brands, categories, and types that it is pretty much always quite difficult to decide on one. While there are many people who prefer sticking to the classic favourites (i.e. Caesar, French, Italian, Balsamic, etc.), I generally enjoy trying new derivatives of the classics or even completely new ones. For obvious reasons (i.e. time), I must note that my enthusiasm for trying a new salad dressing does not equate to the same level of enthusiasm for reading new books!

What if we could connect people to books via a salad dressing that they enjoyed? Just for fun, I took a look at office fridge and this is what I found:

Renne’s Gourmet Vinaigrette: Spring Herb Italian

Kraft Signature Balsamic Vinaigrette

Kraft Signature Greek with Feta & Oregano

Kraft Italian

Newman’s Own Low Fat Balsamic Vinaigrette

Litehouse Organic Raspberry Lime Vinaigrette

I then asked people around the office what book, that we publish, they would associate with each particular salad dressing and here are a few results:

Renne’s Gourmet Vinaigrette: Spring Herb Italian -> Suggestions: Canadians at Table and For the Record

Kraft Signature Balsamic Vinaigrette -> Suggestions: To Timbuktu for a Haircut, and The Dells

Kraft Signature Greek with Feta & Oregano -> Suggestions: The Footstop Cafe

Kraft Italian -> Suggestion: Angel in the Full Moon

Newman’s Own Low Fat Balsamic Vinaigrette -> Suggestions: Doug Lennox’s Now You Know and To Timbuktu for a Haircut

Litehouse Organic Raspberry Lime Vinaigreete -> Suggestions: Porcelain Moon and Pomegranates

Perhaps at another time, we’ll take a more in-depth look at how our tastebuds just might be connected to what we read.

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